The interesting problems don’t fit neatly into one discipline. Neither do the solutions.

Johanna Salem is a sustainability strategist and multidisciplinary builder, investor and speaker working across business transformation, climate, wellbeing and culture.

She leads sustainability strategy for one of the Middle East’s largest family-owned business groups.

Ttranslating climate, environmental and social priorities into practical decisions across investment, operations and long-term business strategy.

Areas of work

Editorial portrait in architectural light

Business transformation

Embedding systems thinking into strategy, governance, investment and operations.

Climate and long-term value

Helping organisations respond to sustainability drivers and climate risk while building resilience and commercial value.

Wellbeing, design and culture

Exploring how environments, products and experiences can support how people live and thrive.

Speaking and facilitation

Conversations on sustainability, systems thinking, leadership, business transformation and regenerative models.

In active dialogue with the systems that shape everyday life.

Johanna Salem

BASE

Dubai, United Arab Emirates

hello@johannasalem.com

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Substack